Welcome to The Jenn Lee Group http://jennlee.com/blog/ Sometimes it is difficult to explain the benefits of using social media because of the lack of supportive evidence and proof of the return on investment from using such sites. However, social media has grown leaps and bounds from when it first became a part of modern society. Myspace, Facebook, LinkedIn, and Twitter didn’t even exist six years ago and now they have hundreds of millions of individuals actively using their sites each day. http://jennlee.com/blog/?p=53 It is safe to say that by now, social media has taken full force and is no longer considered “the latest craze” that will eventually fade away. Everyone from professional businessmen and women to college students have joined and are actively involved in social networks. Here are some facts retrieved from various sources on the world wide web. http://jennlee.com/blog/?p=50 For years now, Facebook.com has been an avenue for people all over the world to connect and interact with their friends and family. Users can add friends, poke each other, post photos, send messages, write on each others walls, chat live with online friends, comment on photos and the list goes on and on. If you are not on Facebook you might want to consider signing up. It is free, the sign up only takes a few seconds and you will probably have at least 20 friend requests by the next time you sign in. http://jennlee.com/blog/?p=46 According to The Providence Journal, Google has been sending out a slew of legal notices in the form of advertisement to newspapers, magazines and journals in order to gain the copyrights of “all of the books in the world.” Google is on a quest to scan all of the books in the world to be read by viewers online. http://jennlee.com/blog/?p=44 On Monday March 2nd, the Today Show had guest Martin Lindstrom, author of Buy-ology: The Truth and Lies About Why We Buy talked about the tricks retailers use on consumers. http://jennlee.com/blog/?p=42 President Barack Obama promised to raise health care quality and lower its costs in his inaugural speech earlier this year. Now, Obama’s proposed stimulus plan shows that his is sticking to his promises. http://jennlee.com/blog/?p=40 As our economy has slowed many businesses are desperate to attract customers by any means necessary. This means consumers need to be hyper-vigilant of the sales reps that use “low cost” or “huge savings” pitches to lure price-conscious clients. http://jennlee.com/blog/?p=38 Business owners are constantly looking for innovative ways to get their brand to their customers. X and Y Generation’s shortened attention spans, disposable incomes, and increased brand awareness makes the usual advertising mediums such as print, radio and television less effective in comparison to other avenues. http://jennlee.com/blog/?p=27 Social media is a time consuming investment which, if done correctly can yield positive results by increasing website traffic, marketing your company’s brand, and establishing networks with local and national men and women. http://jennlee.com/blog/?p=25