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The social media world is always changing and we have to be always learning and adjusting. Just as we were building up our fan base for Dr. Matrullo and Associates through a Facebook Promotion, we were informed by an associate that our promotion was against Facebook guidelines. Upon looking into the Facebook Promotions Guidelines, we discovered that you cannot:
-have people enter a contest by simply ‘Liking’ or ‘Checking In’ to your Facebook Page
-contact winners through Facebook message or chat
The only way to truly facilitate a promotion on Facebook is to use 3rd Party Applications such as wildfireapp.com or fanappz.com among many others that require a FEE. The consequence for not following the guidelines is the risk that the Facebook Page will be permanently terminated.
Since we just discovered the rules about Facebook Promotions we want to ask all of the readers if you have any advice for running a promotion that will not cause Facebook to shut down our page.
Tags: check in, contest, facebook, guidelines, like, pages, promotions, rules, sweepstakes
This entry was posted on Monday, June 6th, 2011 at 7:05 pm and is filed under Social Media. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.
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